Great Interview with Rene Castañeda in Tobacco Business Magazine! @ReneCastaneda @EstopAndrew @bv_villiger_na @LoisSiler @VilligerCigars @TobaccoBizMag
February 16, 2018
Courtesy of Tobacco Business Magazine and Villiger Cigars
A business is only as successful as the person who leads it. Rene Castañeda, president of Villiger Cigars North America, has spent the past two years coming up with solutions for the company’s problems. In 2016, Villiger Cigars North America had gotten off track. There was a massive public overhaul of the company’s management; the company needed to grow, but it also needed to become financially stable. It needed a new leader, and Castañeda was tapped for the position.
Castañeda lost no time bringing the company back on track with a strong portfolio of tobacco products on the market. Recently, Tobacco Business sat down with Castañeda to discuss his career, how he turned things around for Villiger and get some tips for other professionals taking on positions of leadership in the industry.
Castañeda began working in the tobacco industry in 1997, during the Cigar Boom, starting off as operations manager for Miami Cigar & Co. Gradually, he moved into….
READ THE ENTIRE ARTICLE IN http://tobaccobusiness.com/lead-example-villiger-cigars-north-americas-rene-castaneda/
WOW, good going friend!
Well deserved friend.
Congrats Rene!
You are really rocking the cigar world. Congrtas!
You have great smoke Rene!
Great article, you have come a long way.