Miami Cigar Co. Press Release:
May 9, 2012
For Immediate Release
Merlion by La Sirena Coming Ashore!
Miami, Florida – May 04, 2012 – In what one can term Beauty & The Beast; La Sirena and La Aurora have teamed up to create a new cigar, Merlion.. The name Merlion comes from amythical creature that is half lion and half mermaid, the perfect fit for La Sirena and La Aurora.
The Merlion will be rolled at La Aurora Cigar Factory utilizing 6 different types of tobacco. The wrapper is a silky looking Ecuadorian Corojo, while the binder is Sumatra from Brazil. The filler, has 4 different types of tobacco including; Brazillian Bahia, Dominican Corojo, Dominican Criollo ’98, and Nicaraguan ligero to add that strength that you expect from a La Sirena cigar.
The Merlion which comes 20 in a box is available in 3 sizes, Robusto (5 x 50 / $9.00); Toro (5.5 x 54 / $10.00) and Gran Toro (6 x 58 / $10.50). All prices are before local taxes.
According to Brand Manager, Arielle Ditkowich “We are very excited to be working with Guillermo and La Aurora, they have blended us a beautiful medium bodied cigar that is extremely complex and offers a nice contrast to our existing line.”
The Merlion by La Sirena is expected to start shipping late June 2012.
About Miami Cigar & Company Miami Cigar & Company, founded in 1989, is the exclusive US distributor of La Aurora brands which include Guillermo Leon & Leon Jimenes. They are also the worldwide distributor of Tatiana, Don Lino, La Sirena and Nestor Miranda line of cigars. They can found on the web at: http://www.miamicigarandcompany.com/ and http://www.facebook.com/pages/Miami-Cigar-Co/143599039006603#!/miamicigarcompany